KRAVANN DE CORVIENNE
FOUNDER OF MISIWWA HERITAGE CLUB
“People will tell you that you’re doing too much. It is important that this particular quote should go past your head.”
JACK OF ALL TRADES, MASTER OF NONE.
“A programming engineer. An artist who went to Regional Arts Program. A writer. Brand development. Athletics, skincare. Fashion designer. Singer. General Contractor for buildings. A salesman. Life coach. Filmmaker. Music producer.
jeez - you would think that this is all too much for one person and that they’re a conman or something. The truth is, I am a very difficult person to please. Even I have a hard time pleasing myself, and that’s why I just do all these things. Hell, do you know how long it took for me to find out what I wanted? Who knew this would land me in perfumery.”
PERFUMERY IS AN ULTIMATE ART FORM
There is a level of elegance and class that comes with perfumery. It is no simple “pour it in” formula. You’re building a fragrance by stacking a base, middle, and top note. A house is nothing without its foundation. Without its roof.
A car is nothing without its engines and without its wheels. Fragrances are the same. A proper fragrance requires a balance.
“That can either screw up real bad, or turn out to be magnificent. Or mediocre; unfortunately, I don’t like mediocre.”
BOLDNESS STICKS OUT
Boldness is an important part of The Founders identity - throughout her life, she played with many saturated colors, bold fonts, and to the dot designs… But, many people love modernism. Or minimalism. That’s kind of how Misiwwa was born. It’s a mix between the bold and brash personality and the complete need for silence during an overstimulated moment. Fragrances are a great way to emote.
